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Responsive Website Design: A Must for Small Businesses in Indianapolis
Posted on January 25, 2016 by MyNetWire
Categories: Info Articles
As the owner of a small business, you likely have a basic website so that your current and potential customers can find you. As the technology used to create and maintain websites advances at a rapid pace, keeping up is important to ensure that your site reaches as many potential customers as possible. With a professional service for website design in Indianapolis, you can update your website to include responsive design that works equally well on mobile and desktop devices. 
 
 
Better User Experiences 
 
When your Indianapolis website design team uses responsive design to create your website, the site visitors will have a better user experience. When the visitors can easily navigate your website, they will stay on it longer. They won’t have to wait for slow pages and other common issues like plugins and videos that slow down the pages. The longer that a visitor stays on your site, the more likely they are to make a purchase or contact you to inquire about a service or purchase a product.
 
Improves Your Search Engine Rankings
 
Most internet users are not going to dig through hundreds of possible search results when looking for a business. When your website design company in Indianapolis uses responsive design, then a single URL can be used for both your mobile and desktop sites. As a result of having just one URL, your search engine rankings will be increased. Having a better ranking could mean that your company is listed on the first page of results, and more customers will find you. 
 
Easier to Maintain
 
A website that incorporates responsive design is easier to maintain, and works better on smartphones that get constant and instantaneous updates of their software and security systems. If you need to have small updates made, such as removing a discontinued product or changing your contact information, doing so is much easier with a responsive design. In today's fast-paced technology environment, ease of maintenance is essential in maintaining a secure website. Your website design service and internet hosting service will be able to keep your URL up and running with minimal interruptions when a responsive design format is used. 
 
Sources: 
Top 5 Reasons to Use Responsive Website Design, Tech.co
7 Reasons to Use Responsive Design, CreativeMarket.com
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