SEO Website Design


Posted on March 26, 2015 by MyNetWire
Categories: SEO
The design of a company's website is instrumental for a company's success, both in terms of its brand image as well as its marketing strategy. At the very least, better website designs gain more Internet traffic. Consider, for example, that companies that maintain at least one blog gain 434% more indexed pages than companies that do not. Also consider that businesses themselves favor blogs, as four out of five businesses deem their blogs to be an "important asset" for their home pages.
Search Engine Optimization
And those are just blogs, which aren't exactly a new innovation of the Internet. Website designing has undergone considerable experimentation over the years, combining both the needs and wants of the average Internet user with the needs and wants of successful digital media marketing strategies. Many new and exciting digital marketing strategies and tools have come out over the years. One of them, search engine optimization, has demonstrably changed the way Internet marketing is done; the strategy has changed the expectations of consumers and businesses alike.
What is search engine optimization, otherwise known as SEO? SEO is a marketing strategy that takes full advantage of search engines such as Google and Bing. In SEO marketing, marketing content is created so as to attract search engine "crawlers" (i.e. programs employed by search engines that scour the Internet for relevant content and pages). By using specific keywords and structures, this content can raise a client's visibility in search engine results; in particular, the content raises the client's profile on a results page. The higher the client appears on a relevant search page, the more traffic and visits it will likely receive. A local company that sells hardware supplies, for example, can use SEO marketing to have its website appear on top of any search engine results page for "hardware supplies" in the local area.
Why use search engines for marketing? Simply put, search engines are huge drivers of Internet traffic, which, in turn, has transformed them into a formidable industry in itself. Search engines are the top driver of traffic to content websites, and with 100 billion requests processed every month, search engines certainly drive a lot of traffic! Furthermore, nearly 40% of online customers buy products using a search engine. Needless to say, SEO marketing can disseminate marketing content like nothing else out there.
Posted on March 12, 2015 by MyNetWire
Categories: SEO
Fresh, innovative strategies for Internet marketing aren't easy to come by. The Internet has expanded tremendously over the years and so has Internet marketing. Marketing on the World Wide Web is the fastest way to reach people, and the sheer volume of people within reach is limitless. Search engines alone drive considerable Internet traffic. Did you know, for example, that search engines process an estimated 100 billion requests every month? Search engines such as Google, Bing, and Yahoo! are worth an estimated $16 billion every year and they are the top driver of traffic to content websites. Needless to say, utilizing search engines as part of Internet marketing services is a way many digital media marketing companies are going.
Indianapolis SEO
In particular, Internet ad agencies are using search engine optimization (SEO) strategies for their clients. What is SEO? SEO is the process of creating content designed to attract search engine "crawlers," or programs that scour and index the Internet in search of relevant content. By including certain keywords and setting up certain structures, SEO digital marketing can attract these crawlers and, as a result, increase the position of the content in any given search engine results page. The higher the position, the more attention the content will receive. That, in essence, is what SEO is.
Internet marketing services are taking full advantage of SEO marketing for a variety of reasons. The most important reason is probably due to the sheer volume of search engine users. Up to 93% of all Internet sessions begin with a visit to a search engine. Clearly, Internet users will notice something more if it is found on Google or Bing. Targeting search engine users has proven to be highly effective for marketers and their clients alike.
Posted on February 28, 2015 by MyNetWire
Categories: SEO
Digital media marketing, much like digital media itself, is ever-changing and dynamic. It responds to the wants of consumers and users in real-time. The beauty of the Internet is that information and feedback can be transferred to and from locations with a speed and precision never seen before. Web designing and digital advertising agencies are always on the prowl for new techniques, new ways to reach out to the increasingly tech-savvy public.
Indianapolis SEO
Which is why SEO marketing is so popular and useful for professional web design companies and the like. SEO, which stands for "search engine optimization," utilizes the Internet's most popular feature: search engines. Search engine sites such as Google, Bing, Yahoo!, and most recently DuckDuckGo get an astronomical level of traffic. It is thought that search engines process approximately 100 billion inquiries every month. Moreover, search engines are the preeminent driver of content website traffic, and the global search engine industry is worth $16 billion. Because of this, web designing and marketing professionals have been more than willing to use search engines to their advantage.
Search engine optimization companies create content on behalf of their clients in order to increase the client website's position in relevant search engine results. By structuring content a certain way and including keywords that will attract search engine algorithms that crawl the Internet for content, SEO campaigns can boost their client's ranking on the results page. The higher the position, the more likely an end customer will notice the client. That, in essence, is what drives SEO marketing -- and it works.
Every business, from the smallest local company to the largest corporation, can, and has benefited from SEO marketing. And so have digital marketers. By employing SEO campaigns, web designing and digital media experts have capitalized on the world's most popular Internet feature, and have helped businesses along the way.
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