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Posted on January 21, 2019 by MyNetWire
Categories: Info Articles
Although changes in tax laws are often unpredictable, they can have a significant impact on business returns and deductions.  New tax laws are coming into effect all the time and some of them are designed to bring positive changes, while others mean inflated costs.  Of course, the best way to protect your business is to speak with a tax professional and use the practices discussed here to help you save on taxes.
 
Capitalize On Accountable Plans

According to Topic No. 514 of the Internal Revenue Service, employees are allowed to deduct particular expenses related to work.  You could log these expenses and ask your workers to deduct them when filing returns.  This will give employees a bonus and it might lower the amount of income tax payable.
 
Calculate Your Income Accurately

Nowadays, small business websites are a means for receiving donations and raising funds for charitable causes.  One area of concern is if the money raised is taxable.  If you’re not aware of what is exempt from taxation, make sure you consult with a qualified tax expert before making a decision.

Aside from the incomes, you also need to keep track of receipts.  Certain business expenses reduce the amount of taxable income but you need proof to take advantage of these deductions so keep all your receipts.  Besides, in the event your business is audited, the receipts can serve as proof of the expenses.  Some businesses that sell online are even using plug-ins on their small business websites so they can track expenditures.
 
Pay On Time

A business that files their taxes at the last minute is at risk of paying a penalty.  Late payments usually lead to penalties which essentially increase how much you pay in taxes.  Businesses that stay organized throughout the year and get the required documents together early often pay on time.  Many businesses also use tax preparation software to speed up the filing process and that helps keep everything accurate.
Posted on January 9, 2019 by MyNetWire
Categories: Info Articles
Growth might seem like a good turning point but that isn’t always the case for some businesses.  One of the problems associated with growth is the difficulty that comes along with serving all customers efficiently.  Also, many businesses tend to get carried away, focusing on seizing more opportunities, and lose their uniqueness in the process.  The following strategies will help you achieve sustainable growth.
 
Be Transparent

You may specialize in offering an Indianapolis website design and usually have 50 clients a year but now the number has increased to 200.  With only 50 clients, you had the time to explain to clients the process of building their website and what factors affect their SEO.  Now that your business has grown, you likely feel that you’re not able to be as thorough as before.

The benefit of transparency is that it provides value beyond money, thereby instilling trust and loyalty to clients.  So, rather than focusing on closing sales, perhaps it’s better to continue showing your clients how they benefit from an Indianapolis website design.  In the long term, this approach will be better for business as opposed to expanding your client base.
 
Serve All Customers Equally

As your business grows, you might be tempted to attend to the needs of clients who do the most business with you and ignore smaller clients.  While this may seem like a good idea for business at the moment, it’s not very beneficial for building your reputation.  Often, people label your business as not being loyal since the focus is mostly on money rather than service and value.
 
Be Unique

Naturally, people don’t like change too much and that’s why a simple change such as altering the company logo might have adverse affects.  Even after achieving unrivaled success, retain the aspects that the market identifies you by.  Nevertheless, growth can be a troublesome time if you don’t have an essential strategy in place for dealing with more customers!
Posted on December 31, 2018 by MyNetWire
Categories: Info Articles
Nowadays, large firms benefit a lot from what technology has to offer, including the ability to reach potential customers and optimize sales.  However, many businesses are putting more emphasis on technology than on nurturing a thriving relationship with the consumer.  As a result, this is an area where small businesses get to be competitive.  Here are some customer-focused strategies for 2019.
 
Keep Customer Service First

Despite the convenience that online shopping offers, many customers prefer to go to an actual store to experience better customer service and have their questions answered.  If you’re an online retailer, you can still offer a superior experience to customers.

Use ideas from the top small business websites when creating sections targeted at making a visitor feel welcome and help them learn more about your business.  Make sure you have a comprehensive about us page, a products page, and a contact us page where visitors can easily reach you.
 
Build Trust

Research indicates that while only about 48% of the population trust a big business, as many as 98% trust a small business.  The misuse of personal information is just one of the reasons why trust has diminished.  In order to build trust, engage more with your customers and think of creative ways to give back.  Some small business websites have online communities and live chats that are effective for engaging a customer and building trust.
 
Embrace The Trends

Studies have shown that even though consumers like to think of their purchasing decisions being based on reason, they’re actually based more on emotion.  Trends are important and as a business owner, you need to adapt to them if you want to be successful long-term.  If you feel that big brands might take some of your customers, you know now that you can take action and it starts with providing a better experience to customers.
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